Reno gambling from a small town to a big city
The US State of Nevada legalised gambling in 1931 and Reno gambling was born. Of course, gambling had existed there for many years before but now there was a great opportunity. It could be capitalised.
Raymond Smith opened Harold’s Club in the main street and it quickly became a popular gambling den. It was a purpose built gambling club and offered some new style to this early town. By the 1940’s it had become really famous with roadside billboards exclaiming “Harold’s or Bust”. Tourists started coming and the Reno gambling industry was born.
Downtown Reno has a famous arch over Virginia Street upon which a sign reads; “The Biggest Little City in the World”